Online-Shop: Strategies, Guidelines & Solutions – An Introduction 

Target Group

Students with interest in conceptualizing an online shop



  • Establishing your own website
  • Setting up an e-commerce website
  • Managing online sales
  • Choosing an online payment system


Description & Benefits

In an increasingly digital-age it is very rare that those with a physical product or high street presence do not take advantage of the many channels there are to sell online. Selling a product online allows you to reach a wider audience and new customer pockets, with 41% of the world’s global internet users purchasing products online in 2014. However, if it is an area you have never explored, it can be overwhelming.

In this course, we will provide you various micro-lectures to gain an understanding of creating an effective online shop concept. It also will give you a comprehensive overview of how to sell your physical or digital product online.

After attending this course, participants will understand the basics of selling online on an e-commerce website. The online seminar contains different teaching methods, such as micro-lectures, quizzes, online forum discussions, case studies, etc.

Short Facts
  • Date: 29.11. - 17.12.2021, self paced learning
  • Format: Online Course, 6 TU
  • Costs: EUR 15,-
  • Lecturer: Peter Schwazer
  • Group size: Max. 40 participants
  • Methodology: Micro-lectures, Online forum discussion, Case studies, Quizzes
  • Language: English
  • Badge: Digital Marketing
  • Venue: Online, Sakai

Registration for this career event starts on September 21, 2021!

Online Registration

Online Registration Badges

Students who participate in a Badge program are kindly asked to register for this career event only via:

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