Intercultural Management & Tourism

Department

Bachelor's program Entrepreneurship, Tourism & Leisure Business

Course unit code

TOU-B-6-ITO-CUL-ILV

Number of ECTS credits allocated

2.0

Name of lecturer(s)

FH-Prof. MMag. Stadler Raphaela, PhD, Professor Juarez Carlos, Ph.D.

Mode of delivery

face-to-face

Recommended optional program components

none

Recommended or required reading

Berry, J. W. (2006). Acculturation: A Conceptual Overview. In M. H. Bornstein & L. R Cote (Eds.), Acculturation and parent-child relationships: Measurement and development (pp. 13-30). Lawrence Erlbaum Associates Publishers.
Berry, J. W., Phinney, J. S., Sam, D. L., & Vedder, P. (2006). Immigrant youth: Acculturation, identity, and adaptation. Applied psychology, 55(3), 303-332.
Hofstede, G. (1991). Cultures and Organizations: Software of the Mind, McGraw‐Hill, New York, NY.
Lysgaard, S. (1955). Adjustment in a foreign society: Norwegian Fulbright grantees visiting the United States, International Social Science Bulletin, 7, 45-51.
Meyer, Erin (2015): Getting to Si, Ja, Oui, Hai, and Da, Harvard Business Review, 12(1), 74-80
Schein, E. H. (2010). Organizational culture and leadership (Vol. 2). John Wiley & Sons.World Values Survey www.worldvaluessurvey.org ; J. Salacuse, "Lessons for Business Negotiators: Negotiation Techniques from International Diplomacy (2018); Fang (2011) "Yin Yang: A New Perspective on Culture"; "Cross-Cultural Communication SKills for International Business Executives, Program on Negotiation, Harvard Law School (2021); "A Profile of the Interculturally Effective Person, Canadian Foreign Service Institute (2001).

Assessment methods and criteria

Homework

Level of course unit

Bachelor

Year of study

Spring 2025

Semester when the course unit is delivered

6

Language of instruction

English

Learning outcomes of the course unit

After the course students will be able to
• Define and discuss dimensions of culture
• Identify different levels and types of culture
• Explore the importance of values in different cultures
• Develop an understanding of the GLOBE study and its
relevance for intercultural management

Course contents

Cultural differences and how they matter in management
Leadership across cultures
Cross-cultural communication
Culture shock and cultural adjustment

Planned learning activities and teaching methods

The course comprises an interactive mix of lectures, discussions and individual and group work.

Work placement(s)

none