Career Tip: Cover Letters still matter

Cover letters may no longer be mandatory for many job applications, but that doesn’t mean they’ve lost their value. In fact, Joel Schwartzberg contends they remain a powerful tool for standing out — a view backed by both research and insights from six career experts. Far from being outdated, a cover letter can offer what a résumé can't: personality, context, and a direct connection to the company. The article outlines a six-step guide to help you write one that resonates. It starts with a lively, targeted introduction, followed by a clear link between your background and the role. It encourages referencing any prior contact with the company, highlighting standout credentials or achievements, addressing gaps or concerns proactively, and finishing with a sincere expression of your interest in the company’s mission.

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